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South Bend Redevelopment Commission <br />Regular Meeting -October 17, 2008 <br />6. NEW BUSINESS (CONT.) <br />C. Airport Economic Development Area <br />(4) continued... <br />MIND project every week: explanation, <br />redefinition, etc. <br />Mr. Gibney noted Dr. Varner's concern that <br />our efforts in South Bend may not be <br />rewarded with success. Mr. Gibney <br />expressed the belief that it certainly will not <br />be successful unless we get the word out <br />further than South Bend and even further <br />than Indiana. This contract will position <br />South Bend so that we are communicating <br />with the right people. <br />Mr. Strickler said there is so much <br />intellectual asset in South Bend. The <br />knowledge economy is pulling those assets <br />out of the universities around the world. It is <br />going to go somewhere. South Bend needs <br />to make the case for it going here. That's <br />what Blue Waters Group can do for South <br />Bend---make the case for it coming here. <br />Ms. King asked Mr. Strickler to describe the <br />most similar project that he has been <br />associated with. He said that his efforts in <br />Madison at the University of Wisconsin were <br />the most similar: the intellectual assets of the <br />community, through what's called the Wharf <br />Model at the University of Wisconsin. And <br />Wisconsin Alumni Research Foundation is <br />the world class model in tech transfer. Mr. <br />Strickler worked very closely with them, and <br />with Mark Bueher at University Research <br />Park and the city officials in Madison to <br />bring all that together. One of the reasons <br />Madison always comes out as one of the <br />10 <br />