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Local Trends <br />The Scottsdale Mall has modernized its image and is <br />attracting stronger tenants and outlot development <br />The Kerasotes Theater Chain expressed great confidence <br />in the area when it located a 13-screen theater on the <br />southern end of the study area; <br />The construction of IVY Tech's Campus adds to an <br />important group of institutional uses that anchor the <br />Northern sector; <br />The Center for the Homeless has received national <br />recognition for its programming and is planning a major <br />expansion; <br />Signage restrictions have controlled the impact of adult <br />businesses in the area; <br />These are only a few of the external trends that are and will <br />influence change in the South Gateway Corridor. For the <br />most part, they can be viewed as positive, if the community <br />takes advantage of them. Some have negative implications if <br />the community chooses to ignore them. In any case, the <br />challenge is clear. <br />The South Gateway area will need to adapt itself to future <br />conditions if it wishes to preserve its heritage and nurture <br />its quality of life. <br />Business Districts, Inc. <br />South Gateway Commercial Corridor Action Plan <br />5 <br />