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1996-97 Customer Satisfaction Benchmark and Tracking Survey-A <br />scientific survey was conducted of our customers during late 1996/early 1997 by <br />an independent consultant hired by the City. More than 2,000 responses to a six- <br />page, 111 question survey were completed, received and evaluated. The <br />consultant's work included focus groups and a survey pretest. The survey <br />product resulted in a 99 percent confidence level and 2.81 confidence interval. <br />This survey establishes the benchmark for many of our growth objectives ranging <br />from customer service satisfaction, customer trust measures, service importance, <br />specific project and program measurements, etc. This information will be tracked <br />on a biannual basis (by survey) to help us determine progress toward our <br />individual growth objectives, broad goals and our mission of becoming a <br />recognized model city. <br />- 1998 Budget Improvements-Additional training for the City Management <br />Team in program budget development was conducted. Additional work in <br />regards to growth objectives and goal setting at the Department Head level took <br />place during the year. A commitment was made to begin program budget logic <br />model training to enhance the budget document for future years. <br />• 1999 Budget-During 1998, the City took a giant step forward in making a commitment <br />to revamp the performance based budget format that had been utilized in the budget years <br />1996 through 1998. Anew format was developed and implemented for the 1999 <br />Program Budgets. This new format included the development of logic models for each <br />departmental program with the intent to more effectively measure each program's <br />intended outcomes. Our goal was to focus more on measuring the "results" of our efforts <br />instead of just focusing on our activities and the outputs that resulted from the activities <br />we perform on a regular basis. We determined that the logic model format would help us <br />more effectively identify the benefits or changes that we intended our customer (clients) <br />to experience as a result of our efforts. In the Fall of 1998, the City's Management Team <br />began intensive training with staff members from the United Way of St. Joseph County. <br />The training facilitators had implemented this program with various community agencies <br />that receive funding from the United Way. When measuring performance outcomes <br />through the use of logic models, emphasis is placed upon inputs, activities, outputs, <br />outcomes and indicators that effectively measure outcomes. Amore complete <br />description of this methodology can be found in the introduction to Section C of this <br />document. <br />It is important to point out that we were in the first year of a multi-year process in <br />implementing the logic model format for 1999 and future years' budget documents. We <br />identified indicators that we believed would effectively measure our intended outcomes; <br />however, we did not (in the 1999 Budget document) established targets and benchmarks <br />that would be necessary in determining how successful we were in achieving our <br />outcomes. This next step was deferred to the second year of utilizing the logic model <br />format. After six months of training, drafting, writing and rewriting (and often rewriting <br />for a third or fourth time), we ended up with a product of which we were proud; and we <br />felt confident that we had created a very effective management tool. <br />A-8 <br />