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VILLING & COMPANY <br />mo~Reting tommunitotivns <br />Estimate <br />To: Tom Price /City of South Bend <br />Date: January 20, 2010 <br />RE: Estimates for Phase I of Coveleski Park Redevelopment Promotional Materials <br />Tom, <br />Thank you for the opportunity to present these estimates to you regarding the establishment of project <br />identification materials as well as'Phase I' promotional materials for the Coveleski Park Redevelopment <br />project. <br />For the sake of organization, we've combined our services into these categories: <br />1. logo design and graphics standards package <br />2. Phase I promotional materials, including: <br />a. PowerPoint template <br />b. Necessary signage/banners (plus templates) <br />c. Presentation folders <br />3. Project contingency & print production <br />We've made every attempt to ensure that these figures are as detailed and comprehensive as possible <br />at this stage. However, please do not hesitate to let me know if you have any questions regarding the <br />components of this estimate. <br />I. Logo design and graphics standards package <br />Agency Services: These include the development of multiple logo options for consideration by the City as <br />well as recommendations for establishing brand consistency in terms of the naming of the project. Once <br />a logo has been selected, we would also include a simple graphics standards document in order to ensure <br />logo and naming consistency in documents and materials that maybe necessary well after the initial <br />round of materials has been developed. This also includes the development of necessary logo templates <br />for use by various City departments such as the web department. <br />$5,000 i+/- io~- <br />