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northeast corner of the complex.” <br /> <br />The analysis, prepared by consultants zpd+a, a Chicago-based architecture firm, and the <br />Chicago-based Center for Neighborhood Technology, is part of a presentation that will be <br />made during a public meeting from 7 to 9 p.m. Tuesday, Aug. 19 in the former Payless <br />Shoes facility at LaSalle Square. In the meeting, the consultants will highlight what they <br />learned from an earlier public meeting and market research. They also will present some <br />conceptual site plans for public comment. <br /> <br />The LaSalle Square Steering Committee, a partnership of residents, businesses and the <br />City of South Bend, is overseeing the process to create an action plan for the site. They <br />seek to leverage public resources in order to expand private investment at LaSalle Square, <br />located at Bendix Drive and Ardmore Trail, just south of Lincolnway West. <br /> <br />According to the presentation, “for LaSalle Square to meet its potential, the neighborhood <br />around it must improve by: <br /> <br />?Upgrading existing housing and residential streets, and adding housing. <br /> <br />?Increasing local employment, especially in the industrial and logistics sectors. <br /> <br />?Improving the educational attainment of neighborhood students and workers.” <br /> <br />“LaSalle Square must also be redesigned as an attractive space with limited retail use and <br />additional recreational, institutional or other public use,” the analysis said. “An <br />institutional use of the site, or a portion of the site, would be a good way to generate <br />traffic to/from the Square to support retail.” This type of investment also will be an asset <br />in retaining and attracting office and light-manufacturing businesses to the area. <br /> <br />While 12,100 to nearly 15,000 vehicles per day pass by the intersection of Lincolnway <br />West and Bendix Drive, traffic counts near LaSalle Square drop by more than half. The <br />highest occur at Bendix and Ardmore Trail (6,893), with 5,337 at Ardmore and Prast <br />Boulevard, and 2,487 on Ardmore, east of Bendix. <br /> <br />The retail space of 20,000 to 40,000 square feet, proposed by the consultants, is <br />comparable in size to the 36,970-square-foot McKinley and Grape Shopping Center in <br />neighboring Mishawaka, which is anchored by a CVS Pharmacy and includes fewer than <br />a dozen small retail outlets. Most area grocery stores are significantly larger, and the “big <br />box” stores near Portage and Bendix exceed 100,000 square feet each. <br /> <br />The consultants’ market analysis examined three areas: <br /> <br />?The immediate neighborhood – Within a one-mile radius of LaSalle Square. <br /> <br />?Much of the City of South Bend – Within a three-mile radius of LaSalle Square. <br /> <br />?The greater South Bend area – Within a five-mile radius of LaSalle Square. <br /> <br />Residents within a one-mile radius of LaSalle Square are younger than residents of the <br />rest of the city or the metropolitan area. A majority are African-Americans, a much <br />higher percentage than citywide. Children, ages 5 to 19, represent 27 percent of the <br />population, the largest age segment, while the largest age segment (also 27 percent) for <br />other areas occurs among those ages 30 to 49. <br /> <br />Median incomes were lower within one mile of LaSalle Square, the study said. The <br />neighborhood’s median housing sale values have declined by almost 50 percent since <br /> <br />