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Business Environment <br />The health of the business environment determines both the success of existing businesses and the image that the area <br />projects to potential businesses. It is composed of both tangible and intangible elements. For example, crime statistics and <br />vacancy rates are a tangible measurement of the business environment, while pedestrian psychological comfort is an <br />intangible measurement of safety. This section lists tactics designed to improve the business image for commercial users while <br />the marketing section concentrates on the consumer image. <br />This Action Plan involves establishing a positive, supportive business environment where good businesses thrive. That <br />environment results from government policies, the attitudes of area business owners and the programs of support <br />organizations. Turnover of retail businesses is common in any shopping area. Even in the best regional malls 75% of tenants <br />change before lease renewal. Consequently, the key to an improved business environment is not retaining all businesses but <br />rather insuring that business owners are knowledgeable about support programs and use every available technique for <br />enhancing their sales. If a business leaves, it should be because individual business practices were a poor fit with Miami <br />Village not because the business environment was poor. <br />Miami Street Commercial Corridor Revitalization Action Plan December 2000 Page 20 <br />