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_y <br /> Personnel and Finance Committee <br /> August 27, 2002 <br /> Page 7 <br /> for their presentations and information. <br /> Morris Performing Arts Center 2002 Expenditures $687,871 <br /> (General Fund # 101-0404) 2003 Expenditures $800,443 <br /> 2002 Revenues $320,727 <br /> 2003 Revenues $373,372 <br /> Executive Director Dennis Andres, Linda Doshi and Marika Hegedus joined the Committee <br /> meeting for the presentation. Mr. Andres noted that in 2001 the event goal was 110. In 2002, the <br /> event goal was 120, and to date they have had 134 events. They should be close to$400,00 in <br /> revenues by the end of this year. He then provided handouts to the Committee. Increases in the <br /> 2003 are for liability coverage,cleaning and telephone. <br /> In response to a question from Council Member White, Mr. Andres noted that much of the <br /> maintenance cost is passed on, however with the increase number of events there are additional <br /> expenses incurred. <br /> In response to a question from Council Member King, Mr. Andres noted that when tickets are <br /> purchased by telephone there is a $2.00 surcharge added to the each ticket, and that 50% of the <br /> tickets sold are by telephone. There is a charge 3.6% on credit card sales which cost 2.6% with <br /> the extra 1% going to the city. For co-promoted events there are not reduced rates. For internet <br /> orders there is a $3.00 charge, all of which goes to the Morris. The Broadway Theatre League <br /> does not receive any of this charge for internet sales. These are all examples of new money for the <br /> Morris. Mr. Andres added that despite being innovative and creative, the Morris will never break <br /> even. <br /> Dr. Varner suggested that a $1.00 ticket tax per seat be again considered in an effort toward <br /> reaching a break-even point. Mr. Andres stated that he attended the International Association of <br /> Managers Conference which had over 3,000 people in attendance. Promoters are resisting putting <br /> too much on the ticket price. Erie, PA has a facility which seats 2,700 compared to the Morris <br /> which seats 2,500. Mr. Andres suggested that we be very careful before added additional costs <br /> noting that the threshold in South Bend. He also noted that state law prohibits that city funds <br /> cannot be used for promotion in this area. Dr. Varner proposed that creative ways be considered in <br /> the future. Mr. Andres noted that once the Palais Royale is up and running for at least a year, that <br /> the climate would be better to look into other methods. <br /> Council Member King requested that Mr. Andres track numbers with regard to co-promotions, <br /> etc.so that there would be a basis of discussion next year in this area to which Mr. Andres agreed. <br /> Tom Skarbek stated that a new fund would have to be created if the City would ever co-promote <br /> such events, similar to an enterprise fund. <br /> Palais Royale Ballroom 2002 Expenditures $ 257,649 <br /> General Fund # 101-0405 2003 Expenditures $ 279,284 <br /> 2002 Revenues $ 80, 392 <br /> 2003 Revenues $271,743 <br /> Mr. Andres noted that there is no history in which to project true financial figures, however he is <br />