HomeMy WebLinkAboutSBStat 2023 - Venues Parks and ArtsSBStat |Venues, Parks & Arts
2023 | O c t o b e r 1 7 , 2 0 2 3
C i t y o f S o u t h B e n d
Citywide Performance
Management
Empower
departments
Design
services
Focus on
data
1
4
2 3
Improve
residents’ lives
Participants Purpose in the Stat meeting
Project Leads ,
analysts, and other
key staff
•Lead discussion on assigned projects
•Contribute with ideas, knowledge on data
sources, and suggestions for improving
performance
Mayor &
Department
Heads
•Share ideas, ask questions, and contribute
to discussion on strategy and performance
targets,
•Assign next steps to relevant members of
their department/teams
Stat meeting structure & cadence
•The Mayor’s Office sets the
agenda for the meeting
•The Business Analytics team
schedules the meeting each
quarter and invites attendees
•The Business Analytics team
documents all action items
discussed during the meeting
and assigns each item to the
appropriate City team
The purpose of SB Stat is to bring
the most powerful people in the
City – the Mayor, Department
Heads, and key staff – into a room
to use data and take action on
some of the City’s most pressing
challenges
SBStat 2023
Today’s Agenda
I. POETs Program Redesign Update & Baseline Data
II. Season Pass Tool + Data Analysis
III. Changes to SB Stat 2024
III. Celebrating our values
SBStat 2023
Designing for Results – Safety and engagement at our parks
Project Background &
Implementation Updates
Data Review & Analysis Next Steps and Proposed
Process Improvements
I. Project
Background
Problem Statement
Last year Venues Parks & Arts created the POET program in response to fights and disturbances at some
of the City’s parks. This is a problem for residents
because they may feel less safe playing at Parks. This is also a challenge for City staff to make the park experience feel safe and welcoming for residents and
visitors.
How might we…
•…make residents feel more safe and more welcome
at City parks?
•…spark creativity and innovation from contractor support?
Outcome Metric(s)
•Number of calls for service to SBPD for issues at City
parks
•Park goers feeling of safety and welcome at City parks
•Residents and businesses feeling of safety that reside
within a 2-minute walk of a City park
SBStat 2023
Personas
Who does the problem affect the most?
•Regular Park Visitors
•Residents &
Businesses adjacent to
the park
Needs
•A space for recreation & relaxation
•A space free of potential threats or
disturbances
•A space where staff is present to intervene if
issues do arise
•A space that feels like a net positive for the
community it’s located within
Challenges
•Individuals that use the park for activities that
are not appropriate for the space
•Breaking rental rules
•Nighttime gatherings/disruptions
SBStat 2023
Survey
Distribution
SBStat 2023
Project Timeline
Tasks Start-End May Jun Jul Aug Sept Oct Nov Dec Jan
Kick-Off
Discussion May 30 Completed
Survey
Development June - July Completed
In Park Survey
Signs Placed July 24 Completed
Stakeholder
Postcards
Mailed
August 25 Completed
Develop RFP September 26 Completed
Stakeholder
Canvassing October TBD Not
Started
RFP goes live October TBD In progress
RFP due &
Applicant
review
Nov TBD Not
Started
Training &
Onboarding
begin
Jan 2024 Not
Started
SBStat 2023
Proposed 2024 Metrics to evaluate performance
Feelings of Safety & Welcomeness
Conduct special event at Park site to attract visitors and increase feelings of safety, welcomeness All Parks
Meet or exceed Summer 2023 baseline park survey satisfaction ratings.Example survey questions:
•How safe do you feel at [Park Name] today?
•How inviting does [Park Name] feel to you today?
All Parks
Greater than or equal to 50 responses to park satisfaction survey at
individual park site (monthly)Destination Parks
Increase foot traffic at Park site by 20% or more All Parks
Meet or exceed Summer 2023 baseline park stakeholder survey ratings.
Example survey questions:
•How safe do you feel when visiting [Park Name] during daylight hours?
•How safe do you feel when visiting [Park Name] during evening/night hours?
•How would you rate the presence and visibility of park security staff?
All Parks
SBStat 2023
Proposed 2024 Metrics to evaluate performance
Public Safety
Reduction in calls for Police services at Park site compared to annual average from 2021 to 2023 (note: does not include POET or City staff-initiated calls for
service)
Destination Parks
Reduction in incident reports filed at Park site compared to annual average
from 2021 to 2023 Destination Parks
Reduction in trespass notices filed at Park site compared to annual average from
2021 to 2023 Destination Parks
Increase in percent of residents that indicate they feel safe in their
neighborhood who live within two blocks of a Park site All Parks
SBStat 2023
II. Baseline Data Review & Analysis
Survey Overview
In-Park Satisfaction Survey
•How safe do you feel at [Park
Name] today?
•How inviting does [Park
Name] feel to you today?
•How would you rate the
conditions of the restrooms
at [Park Name] today?
•What’s one word to describe
your visit today?
Park Stakeholder Survey
•Park Visit Frequency
•Feelings of safety (day/night)
•Presence and visibility of park
security staff
•Feelings of welcomeness
•General comments on issues
and/or incidents they have
witnessed
SBStat 2023
Data Review | In-Park Satisfaction SurveySurvey response rate needs improvement
Data Summary
•Across the 8 parks, we
received 94 responses.
•84.1% of respondents felt
Safe or Very Safe across
the surveyed parks.
•70.2% of respondents felt
the parks were Inviting or
Very Inviting.
•66.6% of respondents that
used the restrooms found
them to be in Good or
Very Good condition
54.3%29.8%6.4%9.6%
0%10%20%30%40%50%60%70%80%90%100%
Overall Attitudes on Park Safety
Very Safe Safe Unsafe Very Unsafe
50.0%20.2%17.0%12.8%
0%10%20%30%40%50%60%70%80%90%100%
Overall Attitudes on Feeling Welcome at Parks
Very Inviting Inviting Somewhat Inviting Not at all Inviting
19.4%16.4%46.3%10.4%7.5%
0%10%20%30%40%50%60%70%80%90%100%
Overall Attitudes on Restroom Cleanliness
Very Good Good Did not use Poor Very Poor
SBStat 2023
Data Review
In-Park Satisfaction Survey
Park Survey Responses
Howard Park 29
Kennedy Park 1
Lasalle Park 0
Leeper Park 24
Potawatomi Park 10
Pulaski Park 2
Rum Village Park 27
Southeast Park 1
Grand Total 94
Survey respondents were generally satisfied with their experiences at the analyzed parks,
though increased sample sizes are needed for a more meaningful outlook on some parks.
Additionally, respondents generally found it difficult to provide nuanced feedback
pertaining to certain issues in just one word.
SBStat 2023
Data Review
In-Park Satisfaction Survey
55%
58%
50%
50%
52%
100%
21%
100%
33%
40%
33%
7%
10%
50%
7%
17%
8%
0%
7%
0%
0%10%20%30%40%50%60%70%80%90%100%
Howard Park
Kennedy Park
Leeper Park
Potawatomi Park
Pulaski Park
Rum Village Park
Southeast Park
Very Safe Safe Unsafe Very Unsafe
Park Safety
Notes:
•Lasalle Park did not receive any feedback
responses.
Park Name Very Safe Safe Unsafe Very
Unsafe
Grand
Total
Southeast Park 1 1
Rum Village Park 14 9 2 2 27
Pulaski Park 1 1 2
Potawatomi Park 5 4 1 10
Leeper Park 14 8 2 24
Kennedy Park 1 1
Howard Park 16 6 2 5 29
SBStat 2023
Park Welcomeness
58.6%
62.5%
20.0%
50.0%
44.4%
7%
100%
29%
10%
26%
100%
6.9%
4.2%
60.0%
50.0%
22.2%
27.6%
4.2%
10.0%
7.4%
0%10%20%30%40%50%60%70%80%90%100%
Howard Park
Kennedy Park
Leeper Park
Potawatomi Park
Pulaski Park
Rum Village Park
Southeast Park
Very Inviting Inviting Somewhat Inviting Not at all Inviting
Data Review
In-Park Satisfaction Survey
Notes:
•Lasalle Park did not receive any feedback
responses.
Row Labels Very
Inviting Inviting Somewhat
Inviting
Not at all
Inviting
Grand
Total
Southeast Park 1 ---1
Rum Village Park 12 7 6 2 27
Pulaski Park 1 -1 -2
Potawatomi Park 2 1 6 1 10
Leeper Park 15 7 1 1 24
Kennedy Park -1 --1
Howard Park 17 2 2 8 29
SBStat 2023
Restroom Cleanliness
28%
8%
10%
50%
100%
17%
100%
8%
30%
28%
71%
50%
50%
14%
8%
10%
14%
4%
0%10%20%30%40%50%60%70%80%90%100%
Howard Park
Kennedy Park
Leeper Park
Potawatomi Park
Pulaski Park
Southeast Park
Very Good Good Did not use Poor Very Poor
Data Review
In-Park Satisfaction Survey
Notes:
•The survey for Rum Village Park did not include
a question on restroom cleanliness.
•Lasalle Park did not receive any feedback
responses.
Row Labels Very
Good Good Did Not
Use Poor Very
Poor
Grand
Total
Southeast Park 1 1
Pulaski Park 1 1 2
Potawatomi Park 1 3 5 1 10
Leeper Park 2 2 17 2 1 24
Kennedy Park 1 1
Howard Park 8 5 8 4 4 29
SBStat 2023
Leeper Park
A-Frame
Can you spot the survey sign?
Proposed Process Improvements
In-Park Satisfaction Survey
•Survey soliciting is done on A-Frame
style signs at parks
•These A-Frames are only signed on one side, typically facing the entrance (if applicable) rather than the exit
•At several parks, these A-Frames are in less-than-ideal locations, or possibly obscured
•Some parks’ footprints are large enough
where more A-Frames may be necessary to adequately advertise the survey within
the park
•Restroom Cleanliness is surveyed but
no signs are in the restrooms
•Would letter paper sized notices in bathrooms improve response rate?
SBStat 2023
2023 Baseline Data – Stakeholder
Survey Results
Data Summary
•Respondents feel more unsafe in
parks in the evening/night hours
•Daytime: 88% “Very Safe” or “Safe”
•Evening/Night: 58% “Very Safe” or “Safe”
•92% of respondents express
feeling “Welcome” or “Very
Welcome”
•Negative (or lower ratings)
sentiments focus more on safety and presence of park staff
27%
65%
4%4%
Very
Welcome
Welcome Unwelcome Very
Unwelcome
Overall Feelings of Welcomeness
These results are based on a limited number of responses (27 total)
SBStat 2023
Park Visit Frequency
•Most respondents
so far are frequent
visitors to the park
they were surveyed
on
•Frequent meant
they visit the park a
few times a month
or more
Frequent
Visitors
70%
Infrequent
Visitors
26%
Never Visited
4%
SBStat 2023
Feelings of Safety by Time of Day
18%
13%
33%
45%
63%
33%
67%
36%
25%
100%
67%
Feelings of Safety: Evening/Night
Very Safe Safe Unsafe Very Unsafe
36%
75%
33%
100%
64%
25%
67%
67%
33%
Southeast
Pulaski
Potawatomi
Leeper
Kennedy
Feelings of Safety: Daytime
Very Safe Safe Unsafe
Takeaways:
•No “Very Unsafe” feelings at any parks during the day
•Kennedy and Southeast Park are the only parks where individuals
have indicated feeling Unsafe during the day
•More selections of the “Unsafe” and “Very Unsafe” options for
Evening/Night
SBStat 2023
Staff & Security Presence
Across parks with stakeholder feedback, respondents overall felt that staffing and security presence fell below an Adequate level
Kennedy Leeper Potawatomi Pulaski Southeast
Very
Inadequate
Inadequate
Adequate
Very
Adequate
SBStat 2023
Park Breakdown Example:
Kennedy
Overall Safety Rating: 2.17
•Day: 2.7
•Evening/Night: 1.7
•100% of respondents indicated they had experienced a safety concern or incident
•Highlighted concerns:
•Nighttime disturbances & Late night gatherings
(ex: cars doing burnouts)
•Drug use/dealing
•Shots fired
SBStat 2023
Proposed Action Plan
The challenge Visitor engagement with satisfaction survey is low
Action items
•Explore incentives to increase engagement
•Place survey notices in park restrooms
•Adjust A-Frame placement:
•High traffic areas, Face towards exits
•Consider weekly process to adjust signs
The challenge Engagement with stakeholder survey is low
Action items
•Neighborhood canvassing still to be done
•Consider expanding reach by linking survey on
park page on VPA website
• “Stakeholders” could be narrowed down by
selected visit frequency
SBStat 2023
II. Season Pass Tracking + Data Analysis
A process improvement to collect better data on season pass (membership) usage.
•Problem background
•Updated process
•How does this connect to broader VPA software discussions/needs?
•Next Steps
Project
Background
Problem Statement
The VPA Recreation team lacks data on ice-skating
season pass usage, making it difficult to evaluate the customer experience and determine if passes are
priced appropriately. Data is unavailable due to limitations in the existing recreational
experiences/booking software.
How might we…
•Gather all needed passholder information in a
single transaction?
•Track season pass usage/behavior better?
•Evaluate the need for adjustments to season pass pricing/offerings?
Outcome Metric(s)
•A consolidated purchasing form
•Pass usage data
SBStat 2023
Updated Season Pass Process
Key updates from previous process:
•Single form to complete for purchaser
•More detailed passholder information is collected on each customer
•Opportunity to evaluate pass usage (in progress) and properly price or change pricing in the future
Pass
purchase,
Passholder
info &
Waiver
completed
in one form
Passholder
data stored
in more
accessible
format
Pass sent or
picked up
by
passholder
Pass is
scannable
so that
usage can
be tracked
SBStat 2023
Bigger picture:
Evaluating process improvements & Software needs
•Season Pass Project + Monthly meeting discussions have indicated a
potential need to explore software replacement options that could provide
a more robust feature set than current solutions.
•Future consideration (into 2024):
o Exploring cross-functional software(s) that can sustainably support VPA activities
o Place to start: More robust Recreation Experiences Software
•Example:
•Recreation team pursuing better
membership (season pass) tracking
•The Dream Center potentially has
membership management needs
SBStat 2023
Proposed Action Plan
Short-term action items
•Continue working on in-house pass solution for
this skating season
•Conduct retrospective on new solution
(Successes, Improvements, Future Sustainability)
Medium-term action
items
•Review existing software subscriptions &
contracts
•What do we already have? Where is there
room for consolidation?
•Identify where existing processes aren’t working
•Is the solution an internal process
improvement? Or is there a software need?
•Conduct business requirement gathering session
across VPA teams
•Conduct market landscape analysis for available
software that meets business requirements
SBStat 2023
III. Changes to SBStat in 2024
Starting in 2024, we'll be taking a less meeting-centric approach to
performance management.
We're going from this...
•Regular, quarterly meetings with a big group
•Focus on cross-departmental performance
management projects directed by
the Mayor's Office
•Work delivered and championed
by I&T
•Overall,very strategically focused
performance management program
...to this
•Automated email-based dashboards,reports (with
an option to meet if needed)
•Mix of Mayoral projects and
Department-specific projects
•Work delivered by I&T and
championed by the Department
•Overall, more operationally focused performance
management program
SBStat 2023
Why the Change?
•Efficiency. Less meetings! Less Decks! Less
scheduling, more services!
•Better fit for our data culture. Unlike other cities,
our data culture is more democratized across
departments and at every level of government
and we want the program to mirror and respect
that. These conversations don't just happen on
the 14th floor of CCB.
We'll do more
of this >>>
The UAP Dashboard is a monthly email that goes
to a cross-section of
Public Works, A&F, Mayor's Office and I&T to
monitor the health of
UAP and utility delinquencies.
When delinquencies go
too high or the UAP program gets close to red,
we trigger a meeting.
SBStat 2023
Next Steps
Department and Division Heads should think about
your Department-specific goals for next year.
•What data and teams do you want to focus on?
•What change do you or one of you
Directors/managers want to champion?
We can give you the templates/maps/reporting
you need to drive that change.
SBStat 2023
Celebrating our
values
This section highlights exemplary work happening in the City to improve performance that may otherwise go unnoticed
SBStat 2023
VPA Events x Build the Budget
•Of the 8 in-person events
that the Build the Budget
table went to, 5 were VPA
hosted/co-hosted
•VPA-related events
accounted for 75% of our
in-person envelope wall
participants
•323/433
SBStat |Venues, Parks & Arts
2023 | O c t o b e r 1 7 , 2 0 2 3
C i t y o f S o u t h B e n d
SBStat 2023
Appendix section