HomeMy WebLinkAboutHotel Motel Tax Board Meeting Minutes 11-4-22
ST. JOSEPH COUNTY HOTEL MOTEL TAX BOARD
FRIDAY, NOVEMBER 4, 2022
CENTURY CENTER – RECITAL HALL
8:30 A.M.
Members Present Members Absent
John Anthony Jenny McNeil Carmen Piasecki
Greg Downes Dan Parker
Kurt Janowsky Paul Phair
Micki Kidder Gary West
Mark McDonnell Ron Zeltwanger
The meeting was called to order at 8:30 a.m. by President Anthony. Mary Ellen Smith conducted roll
call of board members.
APPROVAL OF MINUTES
Anthony entertained a motion to approve the minutes of the August 12, 2022, meeting. Greg Downes
moved to accept; Kurt Janowsky seconded; and motion carried.
TREASURER’S REPORT
Ron Zeltwanger gave the Q3 Financial Report ending September 30, 2022. The Mishawaka Sports
Complex/Fund 9426 had a cash balance of $2,091,857.11; the Potawatomi Zoo Capital/Fund 4927 -
$804,622.22; Morris PAC Capital Fund 7403 - $533, 022.38; Tourism Capital Investment/Fund 7404 –
$1,066,044.87. The Hotel-Motel Tax/Fund 7304 started 2022 with the cash balance of $4,707,375.73
plus receipts of $3,764,465.61 less disbursements of $3,287,567.96 left a cash balance of $5,184,273.38.
The approved 2023 Hotel-Motel Tax Fund Budget is a Total of $5,999,437.00 which includes Century
Center Debt Service - $221,437.00; CC Lease - $221,437.00; CC Operations - $1,275,000.00; CC
Building and Structures - $500,000.00; CVB - $1,650,000.00; Special Projects - $1,743,000.00; and
CVB Tourism Grants - $225,000.00.
PRESIDENT’S REPORT
President Anthony reported that the Tourism Capital Investment Committee prioritized two projects:
1. Adding more sheets of ice to the community to host more hockey tournaments; The Com-
mittee is not ready to make a recommendation yet as discussions are underway with
providers to see where the best return would be.
2. Urban trail connecting Notre Dame to downtown South Bend; based on info from VSBM
that 56% of the visitors to our community are because of Notre Dame. Tourism impact
has been seen at Carmel with the Monon Trail and others. The City of South Bend and
Notre Dame have started discussions. The City has retained the services of a company
that designs urban trails. The Committee has not committed to funding yet, but it is very
interesting.
The Allocation Committee and the TCIF Committee have discussed investing the reserves rather
than having the funds waiting for a rainy day. We have just gone through the most rainy days with
the Covid-19 Pandemic that, hopefully, we will ever have in the tourism industry. More funding is
needed for both projects. A budget line of $1.7 million could go towards these projects. Discussion
followed on how The Ice Box in South Bend is considering adding another sheet of ice. Hockey tourna-
ments currently take people to Kalamazoo, MI. The Ice Box has never had more than one tourna-
ment at a time due to last minute changes. The new ice at Beutter Park in Mishawaka is a ribbon.
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AGENCY REPORTS
CENTURY CENTER
Aaron Perri reported that Century Center has a projected 2022 year-end 654 event days, 149,702
attendance, 14,315 hotel room nights, and $16.52 million economic impact. The room numbers come
from pickup reports that the staff receives hotels directly. There were conferences held seven of the
past ten weekends. There are four or five state conferences and the International Association of
Jugglers scheduled in 2023. Perri thanked Venues Parks & Arts staff, partners at Navarre Hospitality
and ASM Global for the work that’s been done in a challenging labor market with inflation costs of
food and beverage in relationship to customer satisfaction.
MORRIS PERFORMING ARTS CENTER
Perri reported that the Morris Center (theater and Palais Royale ballroom) has a projected year-end
164 events, 3,820 room nights and $10.95 million economic impact. This is impressive considering
the Morris was closed for about 90 days during Summer for renovation.
Perri showed photos of the Morris theater when it was closed for 90 days in the summer for renovations.
The chairs, carpeting, and concrete floor were removed and replaced. Channels were added to the
floor to run show cables. VIP Loge Box seats were added across the back of the theater, turning
some of the worst seats into some of the best seats in the theater. A new energy efficient white roof
and HVAC mechanicals were installed. The $6 million invested into energy savings projects are guaran-
teed to have a payback through the AMERESCO 20 year program. In any year that these projects
do not produce expected savings, AMERESCO will write a check for the difference. Over 30,000 light
bulbs were changed to LED lights. A new metal detector security system was added. Detailed painting
was done. New sound and lighting systems (including spot lights) were added.
An estimated 12,000+ people attended the Morris 100 Fest held 9/30 – 10/1 outside in front of the
Morris. Photos of the event were shown. The CityPossible Network powered by Mastercard produced
preliminary reports results showing that total account spending was up in downtown +262% vs. the
same dates in 2021.
Phase II of renovations were shown with updated illustrations of the future Raclin-Murphy Encore
Center, VIP bar on the second floor, and plaza. Over $24 million has been raised as of 9-29-22
towards the $30 million goal. After more than two years, Greg and Mary Downes have are stepping
down as Co-Chairs of the Morris 100 Fundraising Committee, they received a Key to the City from
Mayor Mueller for their efforts.
Perri announced that an offer has been accepted by a candidate for the position of General Manager –
Venues. He will be starting by the end of the month and will be giving the reports at the next meeting.
POTAWATOMI ZOO
Josh Sisk reported that the zoo closed for it’s regular season on 10-31-22. The zoo met its attendance
goal of 300,800 people for the season which does not include the upcoming Gift of Lights. There were
15,724 people who attended the zoo during the three days of the Zoo Boo which included over 7,000
on Saturday. Ground was broken for the bear concessions and that project is moving forward and
will be open in the Summer. New lions will be coming soon, the exhibit is under construction and
will be ready when the zoo opens in April. The zoo is in the final stages of finalizing the Association
of Zoos and Aquariums Registrar Conference October 1-7, 2023, with about 400 rooms.
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VISIT SOUTH BEND MISHAWAKA
Jeff Jarnecke reviewed the 9-30-22 STR data that shows Saint Joseph County Occupancy rate at 66%.
This is an 8% increase YOY. Year-to-date room nights were 27,336 for contracted events with a
$17 million economic impact. Room demand has been increasing.
The South Bend Community Survey found that 33% of respondents answered the question “How do
you feel about South Bend?” 42% being satisfied or very satisfied; and 57% were neutral or dissatisfied.
The ADARA report shows 1.5 million leisure market searches; 15,000 bookings; 28,000 room nights;
and 1.7 nights per stay. Indianapolis and Chicago are the top referral markets.
The AIRDNA report shows 800-1,300-1,400 homes each month are available as short term rentals.
This does not include Air B&Bs. Most (89%) are 2-bedroom or larger homes. A total of 25,000 room
nights are short term rentals vs. hotel rooms. Short-term rentals can be $500 per night and as of
7-1-19 are required to submit the Innkeeper’s Tax and Sales Tax to the State of Indiana. The 2021
Innkeeper’s Tax included $1.3 million from State marketplace facilitators and $4.6 from County local
hotels for a total of $5.9 million.
The STR data of 54 properties and 5,293 rooms reports a 54.2% occupancy rate in 2022 and fore-
casts 56.4% occupancy rate in 2023. The sales strategy will be shifted from November to March to
address “lulls” in occupancy. Another goal is engagement opportunities with college students.
Jarnecke also announced that Lindsay Ference, after almost 7 years with VSBM, was leaving her
position as Director of Sales & Convention Services. He thanked her for all her work to attract so
many visitors to St. Joseph County.
Jarnecke wanted to make the board aware of potential Indiana legislation this year. Information on
Tourism Improvement Districts (TIDs) by the Indiana Tourism Association was distributed. The VSBM
is a member of the Association which is working with State legislators to potentially enact new legis-
lation that allows counties, municipalities, or a board the ability to create an assessment zone. They
are refraining from calling it a tax as it is different from a Food & Beverage Tax or an Innkeeper’s Tax.
It would allow businesses (restaurants, hotels, attractions) within an area to assess a percentage or
fixed amount that would go back to the area to create a revenue stream that can be bonded against
or reinvested back into the tourism improvement district. The legislation has not been drafted yet. It
is being championed by State Legislator Mike Karickhoff of Kokomo with some additional supporters.
This would allow legislation in a particular county that is not subject to the County Council approval
for how the money is spent. VSBM supports the work of ITA in this effort. Whether or not this makes
sense for Saint Joseph County is probably up to the municipalities to decide. Twelve organizations
(restaurant and lodging, Indiana Tourism, etc.) authored a letter to Governor Holcomb asking for
more significant appropriation ($35 - $45 million) for state tourism as compared to the $5 - $6 million.
Discussion followed on how the State of Indiana has had a budget surplus for many years, yet con-
tinues to underfund tourism compared to the surrounding states. The State administration needs to
make a better commitment to tourism in the budget process before more local taxes are created to
raise money for tourism that the State should be funding. For years there has been talk locally through
Downtown South Bend (DTSB) on Business Improvement Districts (BIDs) about how to raise money
locally for tourism.
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MISHAWAKA SPORTS COMPLEX
Jeff Jarnecke gave an update on the Mishawaka Sports Complex. The City of Mishawaka has had
meeting one of nine for the new $38 million sports facility. Thanks to the Redevelopment Commission
for the first vote of support. The project will be presented to the Mishawaka Common Council at the
11-7-22 meeting. The last meeting is 12-5-22. As long as the requisite approvals are in place, ground-
breaking will be February or March 2023 with twelve months of construction, and the complex would
open Spring 2024. The facility located at an extended Veterans Parkway (East of Juday Creek) will
include 10 basketball courts, 2 full-size indoor football fields, basketball courts that converts to 16 volley-
ball courts. The project estimates 22,500 room nights and an economic impact of $35 million.
NEW BUSINESS
MISHAWAKA SPORTS COMPLEX
Attorney Randy Rompola with Barnes & Thornburg presented on the Resolution of the St. Joseph
County Hotel-Motel Tax Board of Managers Pledging St. Joseph County Hotel-Motel Tax Revenues
for the Payment of Lease Rentals Pursuant to a Lease Between the City of Mishawaka Redevelop-
ment Commission and the City of Mishawaka Building Corporation Pertaining to the Financing of an
Indoor Sports Complex in the City of Mishawaka. Barnes & Thornburg is serving as bond counsel for
the City of Mishawaka in the financing of the project. The financing involves approximately $37 million
issuance of debt by the City of Mishawaka. The debt would be paid for by a combination of project tax
increment, operating revenues from the operator of the facility, and the 1% Hotel-Motel Tax that is
designated to the Mishawaka Sports Complex. The financing would also be backed by the City of
Mishawaka with a special Benefits Tax so that bonds can be sold at a lower interest rate. That is part of
the approval process and multiple meetings need to happen. To avoid the tax levy the City of Misha-
waka will also back that with consolidated TIFF revenue. In the later years as the consolidated TIFF
falls off, they will make available, if necessary, general City of Mishawaka revenues to avoid the tax levy.
The Resolution is to pledge the 1% Hotel-Motel Tax (allocated by State law) that goes to the facility to
payment of the debt service of the facility. The baseline was calculated at $960,000.00 which is based
on the 1% Hotel-Motel Tax revenues received in 2019. In the future if the amount would drop below
that amount, the City of Mishawaka has requested that the Hotel-Motel Tax Board consider making up
the deficient amount from other available revenue. Paragraph 3 makes it clear that it is up to the discretion
of the board whether or not to do that.
The Resolution is to consider the 1% Hotel-Motel Tax would be applied to service of debt service. The
estimated amount of $960,000.00 by Baker Tilly Municipal Advisors, LLC, is 1% of the Hotel-Motel
Tax by State law based on the Hotel-Motel Tax revenues collected in 2019. The $2 million already in
the fund would be used to pay construction costs.
Discussion followed that Paragraph 3 referred to the board twice as “the Board.” The other para-
graphs refer to the board as “the Board of Managers.” Randy Rompola will have Paragraph 3
edited to refer to the board as “the Board of Managers” in both places.
The next discussion was about the text in Paragraph 1: “The Board of Managers does hereby
irrevocably pledge the Sports Complex Hotel-Motel Tax Revenues to the payment of the Lease
Rentals for a period not less than the Term.” This could mean the entire amount of the 1% Hotel-
Motel Tax revenues received, regardless of whatever the 1% dollar amount totals. Transfer resolu-
tions usually state “up to the amount of the total lease rental payment.” Language should be added
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11-4-22
Pg. 5
to cap the payment to the amount of the lease payment and the balance would remain in the Hotel-
Motel Tax Board Fund 4926 for the Mishawaka Sports Complex. Randy Rompola will have the text
in Paragraph 1 edited to state: “The Board of Managers does hereby irrevocably pledge the Sports
Complex Hotel-Motel Tax Revenue and to cap the payments to the amount of the lease payment
due in any given year and the dollar amount over the lease payment amount will remain in the Hotel-
Motel Tax Board Fund 4926 for the Sports Complex.”
The third discussion was on the question of what if the lease rental payments terminate before July 1,
2046. Randy Rompola answered that the bond financing will not be shorter than 2046. Because of
the amount of financing, it cannot cash flow sooner than 2046. If the bond were paid off early with
more operating revenues than expected, then the pledge would be done. The pledge is only effective
during the term of the financing.
The fourth discussion was on the question of what happens to the over $2 million that is already in
Fund 4926 for the Sports Complex. Randy Rompola answered that the money already in Fund 4926
is not affected by the Resolution as that is planned for construction costs.
The fifth discussion was on how the Hotel-Motel Tax dollar amount over the lease rental amount in
Fund 4926 could potentially be used in the future for exterior ball diamonds or sheets of ice.
Dan Parker made a motion to approve the Resolution with the amendment to add to the second
WHEREAS Paragraph and Paragraph 1: “to cap the payments to the amount of the lease payment;”
Gary West seconded; and motion carried.
NOMINATING COMMITTEE
John Anthony announced that Carmen Piasecki has agreed to chair the Nominating Committee and
officers will be in place by the next meeting.
OLD BUSINESS
MORRIS 100 CAMPAIGN UPDATE
Greg and Mary Downs, Co-Chairs of the Morris 100 Committee, have resigned their positions.
ADJOURNMENT
With no further business President Anthony entertained a motion to adjourn the meeting. Greg
Downes moved to adjourn the meeting; Dan Parker seconded; and the meeting adjourned at 9:50 a.m.
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