HomeMy WebLinkAbout6.C.(1) Proposal for design services~ ~C~)
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Community & Economic Development
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1200 County-City Building, 227 West Jefferson, South Bend, Indiana 46601-1830 Phone 574/235-9371 Fax 574/235-9021
To: Redevelopment Commission
From: Bill Schalliol, Economic Development Planner
Subject: Professional Services -Villing & Company
Coveleski Park
Date: February 24, 2010
Attached is a proposal from Villing & Company to provide to the city professional design
and development services for the Coveleski Park Project. The work scope of the project is
to develop key items to be used for the planning and marketing of the Coveleski Park area.
As we begin to move into the development and marketing phase of this project, focused
materials and images will be necessary to aid in the branding and marketing of this area.
The scope includes the following:
1. Logo design and graphics standards package
2. Phase 1 promotional materials, including:
a. PowerPioint templates
b. Signage/banners (plus templates)
c. Presentation folders
3. Print production and contingency funds
The proposal is a not to exceed amount of $15,000.00 and staff requests approval of this
proposal.
What We Do Today Makes A Difference!
VILLING & COMPANY
mo~Reting tommunitotivns
Estimate
To: Tom Price /City of South Bend
Date: January 20, 2010
RE: Estimates for Phase I of Coveleski Park Redevelopment Promotional Materials
Tom,
Thank you for the opportunity to present these estimates to you regarding the establishment of project
identification materials as well as'Phase I' promotional materials for the Coveleski Park Redevelopment
project.
For the sake of organization, we've combined our services into these categories:
1. logo design and graphics standards package
2. Phase I promotional materials, including:
a. PowerPoint template
b. Necessary signage/banners (plus templates)
c. Presentation folders
3. Project contingency & print production
We've made every attempt to ensure that these figures are as detailed and comprehensive as possible
at this stage. However, please do not hesitate to let me know if you have any questions regarding the
components of this estimate.
I. Logo design and graphics standards package
Agency Services: These include the development of multiple logo options for consideration by the City as
well as recommendations for establishing brand consistency in terms of the naming of the project. Once
a logo has been selected, we would also include a simple graphics standards document in order to ensure
logo and naming consistency in documents and materials that maybe necessary well after the initial
round of materials has been developed. This also includes the development of necessary logo templates
for use by various City departments such as the web department.
$5,000 i+/- io~-
II. Phase I promotional materials
Agency Service: Included among the services in this area are the following:
a. PowerPoint template -After logo is developed, building a PowerPoint template
that can be used by the City for presentation to internal and external audiences.
b. Necessary signage/banners - If appropriate, design logo-based posters and street
banners that can be utilized in the downtown area to generate awareness and
maintain the buzz surrounding the park redevelopment.
c. Presentation folders -Design logo-based folders that can be used by the City to
house project documents and updates necessary for internal and public meetings
and presentations.
$5,000 (+/- io~oi
Estimate does not include any outside costs associated with these projects, mainly, printing of folders and/or
posters and banners.
III. Project cost contingency & print production
Based on the parameters of the project as outlined in this estimate, total costs for this project will not
exceed $15,000 (including necessary printing costs) without prior authorization from the City of South
Bend.
Once again, thank you for the opportunity and please do not hesitate to let me know of any questions
you may have.
Prepared by:
Scott Tingwald, vice president