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The Heart of Downtown • The Century Center & Jefferson Blvd. <br /> �' IIriiii■111 ii i I 11 111. <br /> CENTURY CENTER INTERVENTION 1 <br /> The Century Center has served as South Bend's convention �� <br /> and civic center anchor since the late ions.However,the " - 'w <br /> :, Addition of space <br /> facility has aged and it struggles to compete with newer, Entry foyer gives the along realigned <br /> larger,less constrained regional convention centers.The City building a face lift Jefferson Blvd. <br /> commissioned a study to explore alternatives to improve the I, and additional usable <br /> gathering&gallery space c <br /> Century Center and make it more regionally competitive.The la f, - - . •� ..� ';� <br /> study recommends an addition along Jefferson and Dr.MLK `. i ' ,..• l : <br /> Jr.Blvd.with a new exhibition hall and prefunction space.The y lir7 7 T 7 7 - <br /> •' 1 <br /> addition would provide much needed space for events as well ,..r , <br /> as a new,more transparent facade that would welcome visitors A redesign would allow <br /> into the building from the street. �� ,. for more compact, <br /> screened loading a <br /> a. r along Jefferson Blvd. <br /> 1! u,; 4-; 4 f" _ l s. 0, - ,- 0,. I�/, ,// i q! <br /> Io p. i A e , p <br /> I <br /> r_ .. <br /> New parking deck, `, <br /> , - ''7 <br /> hotel&ballroom to fr .; <br /> the south of Jefferson n' <br /> tr � �f rift w ..+_ 0 —.__ Blvd.supports I- • <br /> i k " 1 '1 Century Center uses l. ,4 <br /> 4.41 J ...IX ilk' \ <br /> — agovA =,: nt� <br /> �,,,�• �, ,s vim, —_ <br /> . - ,...4 <br /> _.,,,, ,. <br /> _.„...0.0.. . _ <br /> .,:-= , ,. _ _.:J; <br /> A rendering of a potential addition to the Century Center located at the corner of Dr MLK Jr <br /> Blvd.and Jefferson Blvd <br /> The Heart of Downtown 47 DOWNTOWN SOUTH BEND 2045 PLAN „4 f r!LEND JNLd AN:i i MARCH zo::,_ <br />