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(“Company’s Proprietary Technology”). Any modifications or improvements to Company’s <br />Proprietary Technology made during the performance of the Services will be the sole and <br />exclusive property of Company. Client agrees not to reverse engineer any of Company’s <br />equipment, systems or software. Nothing in this Agreement grants any right, title or interest in or <br />to (including any license under) any Intellectual Property Rights in or relating to, the Company <br />Deliverables or Third Party Materials, whether expressly, by implication, estoppel or otherwise. <br />All rights, title and interest in and to the Company Deliverables and the Third Party Materials are <br />and will remain with Company and the respective rights holders in the Third Party Materials. <br />8.Client Data. Client is the exclusive owner of Client Data and is responsible for all <br />information provided by or on behalf of Client to Company for the purposes of Company providing <br />the Services. Client grants Company and its Subcontractors a royalty-free, non-exclusive, <br />irrevocable right to access, store, and use Client Data to (1) provide the Services; (2) analyze and <br />improve the Services; (3) analyze, improve, or develop any equipment or software; or (4) for any <br />other internal use. “Client Data” means, other than Resultant Data, information, data and other <br />content, in any form or medium, that is collected, downloaded or otherwise received, directly or <br />indirectly from Client or an Authorized User by or through the Company Services. “Resultant <br />Data” means information, data and other content that is derived by or through the Company <br />Services from Processing Client Data and is sufficiently different from such Client Data that such <br />Client Data cannot be reverse engineered or otherwise identified from the inspection, analysis or <br />further Processing of such information, data or content. <br />9.Confidentiality. Client and Company agrees for themselves, their employees, and their <br />agents to keep in strictest confidence all information either identified by the other as secret or <br />confidential, or which, from the circumstances, in good faith ought to be treated as secret or <br />confidential. Confidential information includes, by way of example and without limitation, <br />information relating to Company’s products, processes, price lists, technical information, or other <br />business information which Company may identify in its performance of this Agreement <br />(collectively, “Confidential Information”). The parties will not publish, communicate, divulge, or <br />disclose to unauthorized persons any such Confidential Information without prior written consent <br />of the other party. All right, title, and interest in and to all Confidential Information disclosed <br />hereunder remain the property of the disclosing party. The parties acknowledge that any <br />unauthorized disclosure or misappropriation of any of the Confidential Information will cause the <br />other party irreparable harm, the amount of which may be difficult to ascertain; therefore, the <br />disclosing party is entitled to seek specific performance, an order restraining and enjoining any <br />further disclosure or breach, and any other relief it deems appropriate. The parties expressly <br />waive the defense that a remedy in damages will be adequate and any requirement in an action <br />for specific performance or injunction for the posting of a bond. The confidentiality obligations set <br />forth in this Section shall survive the termination of this Agreement. <br />10.Term and Termination. This Agreement shall commence on the Effective Date and shall <br />remain in effect until terminated as provided herein. <br />10.1 Termination by Client. Client may terminate this Agreement and any and all then- <br />effective Scopes of Work for any reason and at any time, by providing Company with 30 days’ <br />prior notice. In addition, Client may terminate the Scopes of Work to which it is a party for any