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AXOM Iowa Events Center, Feasibility and Economic /Fiscal Impacts Analyses - Des Moines, Iowa More than ten years ago, AECOM conducted an extensive evaluation of public assembly venues in Des Moines to determine if existing facilities were adequately serving the market for events such as sporting events, conventions, and meetings AECOM determined that new public assembly venues were needed to effectively serve current and future markets. We forecasted the events, attendance, operating costs and revenues for the proposed facilities over a 20 -year period. An economic impact assessment considered the impact of the project to Des Moines and the State. The project concept included public and private financing strategies for a $200- million development program. AECOM was later engaged multiple times, to review three revised arena and convention center options. AECOM updated market information to arrive at demand implications and economic impact estimates for each revised development option. Based in part on this document, local officials decided to build new arena and exhibition hall components, and renovate Veterans Memorial Ball, with state support for a portion of the development cost. The resulting Iowa Events Center includes the 17,000 -seat Wells Fargo Arena, the 200,000- square foot Hy -Vee Hall, and the renovated Veterans Memorial Auditorium (with approximately 100,000 square feet and 7,200 seats). More recently, we have assisted in recommending future expansion plans related to adding more event space at the IEC (as our original development recommendations were not fully built).