Agreement - Software License for Online Resident Sentiment Analysis Monitoring - Zencity Technologies US, Inc.

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Zencity is a platform for understanding people in the city on a wide scale. With the use of advanced Al algorithms, we analyze data from social media, city hotlines and other relevant sources, and provide local government stakeholders with detailed, real time insights about how their citizens view and use the city. The analysis can be accessed through a web —based interface on desktop and mobile devices. The Zencity platform collects data about citizen interactions from a variety of sources and analyzes them in real time using a set of Machine -learning based algorithms. The analyzed data can be accessed via a variety of graphs on our admin dashboard, including the following: 1.1. Category bar chart — the main bar chart shows how many interactions relate to each area of responsibility of the city, and what is the sentiment towards that topic. The name and amount of topics can be modified to fit the customer's needs based on our list of automatically identified sub -categories. 1.2. Alerts and notifications — the platform can create alerts about popular posts or comments or about significant changes in whole categories. The alerts can be accessed through the dashboard, but can also go out on a daily, weekly or real time basis via email —per the user's request. 1.3. Word cloud -The word cloud shows the most popular terms used in interactions analysed by the platform. The larger the word is the more popular it was. 1.4. Overall sentiment view — the overall sentiment pie chart shows the ratio of positive, negative and neutral interactions out of the total sum of interactions analysed. 1.5. Popular stories — the rotating digest of popular stories shows the stories which received the most interactions across all data sources. 1.6. Map interface — the map interface will show all interactions which have a location property, divided by category, by type or in a heatmap format. 1.7. Category drill down — each category has a drill down view which shows the level of discussion over time in that category, alerts, word cloud, map and popular stories views which include data just for this category and an operative view of city hotline calls for the category — including open calls, calls over the last week and changes over time. 1.8. Conversation analysis — the third level of drill down will be the "conversation analysis" which allows drilling down to the level of stories themselves. In this view, users ran analyse conversations based on category, date range, sentiment or keyword search, or a combination of the above, and see both the trend and the stories themselves that make up the data. Each story will include its source, category, sentiment, location and a link to the original content. 2, DATA SOURCES 2.1. Facebook — we analyze all interactions (posts, comments, likes, tags etc.) from public pages and public groups, both official and unofficial. This includes official accounts of the city and other agencies, resident groups, accounts of local businesses, community organizations, causes and any other relevant page or open group. 2.2. Twitter — apart from the same analysis employed on facebook, on twitter we also collect all geotagged interactions in the area and all interactions mentioning specific hashtags or keywords. 2.3. City Hotline reports — we take all city hotline reports from your database. 2.4. Additional sources — we may be able to incorporate other relevant data sources identified, such as local news sites, community message boards, other social media platforms etc. General new data sources implemented (such as new social media platforms) will be offered once they are available. Unique sources (such as local news sites) will be discussed and agreed upon by both sides. 3. USERS AND PERMISSIONS 11. The basic package includes up to 50 users within the organizations with varying permissions. Permissions will be set by the customer's project lead. 4. SPECIAL DESIGN PARTNER ADDITIONS As early adopters of the system, we see you as our partners in the ongoing development of the Zenci ty'pla tform. This means you will be among the first to explore and try new features and capabilities, and that your feedback will direct our future development. Therefore, we will also ask to hold regular feedback sessions where we collect your feedback, needs and ideas for changes and additions to the platform. Additionally, we ask that the Customer reasonably assist Zencity in the preparation of a case study.