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profiling against a proposed user, and many other search features. This new tool allows for <br />a broader access to all of the Buxton retail clients versus just those that are on the match <br />list and provided to the City within Scout. The program will also allow for the creation of <br />consumer propensity reports and retail leakage reports. These added features will allow <br />staff to be able to more responsive in other parts of the city with a vast amount of retail <br />information and will also allow for very site specific studies, like at Coveleski Park or the <br />Hall of Fame, to be prepared based on specific site information. <br />When the City entered into the existing contract with Buxton, the City received a <br />subscription to the Scout program for free as part of the CommunitylD refresh and entered <br />into a 1 year contract at $1,000 /month for the service which will end at the end of calendar <br />year 2011. The attached proposal from Buxton would allows the City to upgrade to the <br />Scout power use program now and start the subscription price of $1,250 /month beginning <br />January 1, 2012. Staff would also recommend adding the Retail Matching Model for an <br />additional $500 /month to give additional flexibility in matching and profiling potential retail <br />clients for various sites across the city. <br />The total contract amount with Buxton for the upgraded services would be $21,000 for the <br />upgraded service package of Scout and related services. Because the primary use for this <br />program would be for the downtown area, the funding for this request would come from the <br />SBCDA TIF budget. Staff would request approval of this proposal. <br />