Laserfiche WebLink
South Bend Redevelopment Commission <br />Regular Meeting –May 7, 2010 <br /> <br />6. NEW BUSINESS (CONT.) <br /> <br />C. Airport Economic Development Area <br /> <br />(3) continued… <br /> <br />Activities will be divided over three areas: <br /> <br /> <br />1.Continuation of existing efforts at existing <br />funding levels: Ongoing billboard <br />advertising, updates to IgnitionPark.com, <br />public-affairs management and <br />measurements to evaluate progress. <br /> <br />2.Enhancing existing efforts: Increase <br />frequency and circulation of South Bend <br />ON e-newsletter, create additional support <br />materials targeted at key audiences. <br /> <br />3.New efforts: Increase engagement with <br />statewide business media as well as local <br />companies and opinion leaders; collaborate <br />in community partnerships to <br />communicate about economic opportunity <br />through tech transfer. <br /> <br />Mr. Price noted that the Commission is <br />awaiting a business plan from Hathaway2, <br />Inc. There are also some conversations with <br />Notre Dame, being led by Project Future, <br />about how to commercialize some of the <br />research priorities coming out of Notre <br />Dame. This contract will allow us to respond <br />nimbly to the outcomes of these discussions. <br /> <br />Mr. Varner asked whether there are any <br />specific outcomes staff is looking for from <br />Phase III. Mr. Price responded that we want <br />people to have a deeper understanding of <br />what the opportunities are and what is really <br />happening. We plan to create ambassadors <br />in the community who are well informed <br />about this project and can talk one-on-one <br />with people about developing opportunities. <br /> 10 <br /> <br />